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The Europe yogurt market reached a size of USD 33.9 Billion in 2025 and is expected to grow to USD 52.7 Billion by 2034. The market is projected to grow at a CAGR of 5.04% during the forecast period from 2026 to 2034. Key growth drivers include increasing consumer demand for plant-based and dairy-free yogurts, rising preference for functional yogurts enriched with probiotics and protein, and a surge in demand for premium and indulgent yogurt varieties.

Study Assumption Years

• Base Year: 2025

• Historical Year/Period: 2020-2025

• Forecast Year/Period: 2026-2034

Europe Yogurt Market Key Takeaways

• The Europe yogurt market size reached USD 33.9 Billion in 2025.

• The market is expected to exhibit a CAGR of 5.04% from 2026 to 2034.

• The market forecast is USD 52.7 Billion by 2034.

• Plant-based yogurt sales in Europe grew by 16% between 2020 and 2022 while conventional yogurt sales declined by 4%.

• Functional yogurts with added probiotics, prebiotics, collagen, and immune-supporting vitamins are gaining popularity.

• Premium and indulgent yogurt segments with exotic flavors and sustainable packaging are growing.

• Portable and ready-to-eat yogurt formats like single-serve packs and drinkable yogurts are increasingly favored.

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Market Growth Factors

The European yogurt market is witnessing a surge in plant-based and dairy-free yogurt consumption. This trend is driven by lactose intolerance, vegan diets, and sustainability concerns. Yogurts made from oats, almonds, soy, and coconut have gained popularity. Manufacturers have improved texture and taste to compete with dairy alternatives. Between 2020 and 2022, plant-based yogurt sales grew by 16%, while conventional yogurt sales decreased by 4%. Supermarkets and specialty stores are expanding dairy-free yogurt offerings, supporting market growth.

Innovation in functional and high-protein yogurts is also a key growth factor. European consumers are seeking yogurts that provide additional health benefits such as probiotics, prebiotics, collagen, and immune-boosting vitamins. Protein-rich yogurts like Greek and skyr remain popular among fitness and protein diet enthusiasts. Brands are incorporating added fiber and plant proteins to cater to dietary needs. This trend aligns with increased consumer awareness about gut health, muscle recovery, and overall wellness, ensuring steady growth for the functional yogurt segment.

Premiumization is influencing the yogurt market, with consumers willing to pay more for high-quality products featuring unusual flavors and artisanal ingredients. Demand for indulgent yogurts with exotic fruits, gourmet toppings, and dessert-like profiles continues to rise. Organic and grass-fed yogurts attract consumers due to perceived health and ethical benefits. Premium brands emphasize sustainability, using eco-friendly packaging and sourced ingredients. Consumers seek indulgence alongside quality, leading to revenue growth in premium segments.

Market Segmentation

Category Insights:

• Dairy: Traditional yogurt category including milk-based products.

• Non-Dairy: Plant-based yogurts made from almond, oat, soy, coconut, catering to lactose intolerance and vegan consumers.

Type Insights:

• Plain Yogurt: Unflavored yogurt varieties.

• Flavored Yogurt: Yogurt with added natural or artificial flavors catering to diverse palate preferences.

Distribution Channel Insights:

• Hypermarkets and Supermarkets: Major retail outlets offering a wide range of yogurt products.

• Convenience Stores: Smaller retail outlets focusing on easy access and quick purchases.

• Online Retail: Increasing e-commerce platforms providing home delivery of yogurt products.

• Others: Other retail formats not specified.

Regional Insights

The report covers major European markets including Germany, France, United Kingdom, Italy, Spain, and others. Regional market data are detailed in the full report. The forecast is that these markets will collectively contribute to the overall Europe yogurt market growth from 2026 to 2034.

Recent Developments & News

In February 2025, Huhtamaki introduced recyclable single-coated paper cups with under 10% plastic content for the Europe yogurt market, made from renewable wood fibers.

In November 2024, Lactalis-Nestlé’s joint venture, Lnpf, launched the "Piacere di Yogurt" line in Italy, featuring creamy yogurts enriched with milk cream in four flavors: coconut, vanilla, coffee, and apricot.

In August 2024, The National Dairy Council started the EU-funded "Yogurt, Its Great Inside" campaign across Belgium, Ireland, Germany, and Denmark, promoting yogurt health benefits through various media channels and influencer outreach.

Key Players

• Huhtamaki

• Lactalis-Nestlé (Lnpf joint venture)

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