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The Global Medical/Healthcare Simulation Market is projected to reach USD 4.2 billion by 2027, at a CAGR of 16.1% during the forecast period. The factors driving market growth include the need to maintain regulatory compliance, rising need to curtail healthcare costs, and growing demand for patient-centric healthcare. However, dearth of skilled IT professionals, and security concerns is challenging the growth of the global medical simulation market to a certain extent.

Key Market Players:

CAE (Canada), Laerdal Medical (Norway), Gaumard Scientific Co. (US), Limbs & Things (UK), Surgical Science Sweden AB (Sweden), Kyoto Kagaku (Japan), Mentice AB (Sweden), Intelligent Ultrasound Group Plc (UK), Simulab Corp. (US), Simulaids (US), Operative Experience Inc. (US), Cardionics Inc. (US), VirtaMed AG (Switzerland), Altay Scientific (Italy), IngMar Medical (US), TruCorp Ltd. (Ireland), Medical-X (Netherlands), KaVo Dental GmbH (Germany), Simendo B.V. (Netherlands), VRMagic Holding AG (Germany), Symgery (Canada), HRV Simulation (France), Synaptive Medical (Canada), and Inovus Medical (UK).

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Healthcare Simulation Industry Global Dynamics

Drivers: Increasing focus on patient safety

The increased adoption of simulation-based training and certification of healthcare professionals is an efficient means to improve patient safety and outcomes. This would result in a significantly larger addressable market than the current market, which is primarily education-based. According to a 2019 article published by the WHO, about 2.6 million people die every year in low- and middle-income countries due to patient harm in healthcare, making it the 14th leading cause of morbidity and mortality. Most detrimental errors are related to diagnosis and treatments. Training through simulation can help clinicians gain confidence, knowledge, and expertise for improving patient safety in a risk-free environment. Moreover, the Accreditation Council for Graduate Medical Education is evolving toward outcome-based assessment with specific benchmarks to measure and compare performance, which favors the adoption of simulation products and training.

Restraints: Poorly designed medical simulators

Simulation in healthcare creates a safe learning environment that allows researchers and practitioners to test new clinical processes and enhance individual and team skills before encountering patients. Many simulation applications involve manikins in which symptoms can be induced that respond to the simulated treatment. However, human systems are very complex, and therefore, models and instruments cannot completely match human functioning. The simulation models have to be constructed and manipulated by facilitators and simulation engineers to replicate a physiological response that is desired under specific circumstances. Manipulating these systems in accordance with the desired simulation goals is often cumbersome.

Opportunities: Growing awareness about simulation training in emerging economies

Simulation for medical education in well-resourced settings has grown exponentially but remains uncommon in low-income countries. Emerging countries, such as Brazil, India, China, and South Africa, are expected to provide immense growth opportunities for the players operating in the medical simulation market. According to the World Bank Group, healthcare spending in low- and middle-income countries has increased from 5.01% in 2011 to 5.32% in 2019. More than half the world’s population resides in India and China, and these markets are home to a large patient base. The growing economy, rising private investments, untapped rural sector; rising prevalence of non-communicable lifestyle-related diseases; increasing focus on medical education, training, and research; and the growing number of academic medical institutions are the key factors driving the growth of the market in these countries.

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Challenges: Operational challenges

Most medical procedures involve interactions with various tissues. Tissues are usually heterogeneous and exhibit highly non-linear and anisotropic activities. A successful medical model must be computable instantaneously so that its responses to operator inputs are instantly accessible. For instance, in a simple incision process, the scalpel passes through the skin (which comprises different tissues), then through the adipose tissue, muscle tissue, and into or through an organ. In this case, the scalpel will cause blood vessels to release blood. Going forward, the scalpel will pass through more than ten different tissues. In each case, the tissue responses (visual, haptic, and olfactory) must be appropriate for enabling a more realistic medical training environment. The application of physics-based modeling and simulation approaches to tissue modeling can develop more realistic behaviours in patients. However, they lack the sensitivity to produce a real-time performance of various types of tissues.

North America accounted for the largest share of the Laparoscopic Surgical Simulators market during the forecast period.

North America holds the largest share of the medical simulation in 2021. Growth in the North American medical simulation market can be attributed to factors such growing access to technologies, well-established distribution channels, the rising number of healthcare professionals demanding hands-on patient training, and the rise in demand for virtual and online training, and the presence of leading market players in the region.

Recent Developments:

·         In August 2021, Surgical Science Sweden AB acquired Simbionix (US) to provide the highest standard in training for medical professionals with their respective technologies.

·         In July 2021, CAE Inc. partnered with Rush Center for Clinical Skills and Simulation (RCCSS) to help the companies improve patient safety and enhance healthcare education.

·         In June 2021, Mentice AB collaborated with Thomas Jefferson University Hospitals to establish a Simulation Center of Excellence to elevate and promote clinical training and introduce advanced Virtual Reality-based simulation solutions for physicians.

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