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Introduction

TikTok may have started as a lip-sync and dance trend platform, but in 2024, it's become one of the biggest hubs for “how-to” and tutorial content across the internet. From makeup routines and life hacks to tech advice and business tips, educational and skill-based videos are now some of the most engaging formats on the app.

This shift has made TikTok not just a place for entertainment but a serious resource for learning—and an opportunity for creators to build loyal audiences around value-driven content. In this blog, we’ll explore how tutorials have taken over TikTok, why they’re so effective, and how you can create your own viral how-to videos. Plus, we’ll share tools like TikTok Viewer and Urlebird to help you analyze trending content and optimize your strategy.

Why TikTok Tutorials Are So Popular

There’s a reason "how-to" videos are blowing up on TikTok right now. They combine:

• Short-form clarity: TikTok forces creators to keep it simple and impactful.

• Visual learning: Viewers learn better with step-by-step visuals.

• Immediate value: Viewers gain a skill or tip they can use right away.

• Virality potential: Helpful content is highly shareable and saves easily.

People are turning to TikTok instead of Google or YouTube for fast, to-the-point answers—and creators are stepping up with high-quality tutorials that keep people watching and coming back.

Types of TikTok Tutorials That Go Viral

Want to make a tutorial that pops off? Here are some trending formats in 2024:

1. Quick DIY Projects

Crafts, repairs, and home decor tips are always a hit. Creators break down full projects in 30–60 seconds with voiceovers or captions.

2. Beauty & Skincare Routines

The beauty niche thrives on tutorials—from daily makeup routines to product reviews. Step-by-step transformations and honest insights win.

3. Cooking & Recipes

FoodTok is booming, especially with 3-minute recipes and meal prep hacks. TikTok viewers love quick, easy, and delicious ideas.

4. Tech Tips & App Hacks

Teaching people how to use apps, fix common tech problems, or uncover features (like secret iPhone tricks) gets lots of saves and comments.

5. Small Business Advice

Creators now share how to start a business, manage inventory, or sell products using TikTok Shop—an ideal niche for growth.

Use TikcoTech to monitor which tutorial styles are getting the most engagement and discover new opportunities.

How to Make a High-Performing TikTok Tutorial

If you're ready to hop on this trend, here are some practical tips for creating killer how-to content:

1. Hook Viewers in the First 3 Seconds

Start with a bold promise or question like “Want to curl your hair in 5 minutes?” or “Struggling to save money? Do this.”

2. Keep It Step-by-Step

Break the process down clearly. Use on-screen captions for each step so even viewers with no sound can follow along.

3. Use Engaging Visuals

Zoom in, use transitions, and keep the pace fast. Don’t let your tutorial drag—edit tightly.

4. Add Voiceover or Subtitles

Many top tutorial creators record a quick voiceover to guide the viewer while showing the process visually. Subtitles help accessibility and improve retention.

5. End With a CTA

Ask viewers to like, follow, or try the tutorial themselves. A simple "Save this for later!" works wonders.

Tools like Urlebird let you track which creators are nailing this format so you can learn and iterate.

Tools to Analyze and Improve Tutorial Content

You don’t need to guess what works. These tools can help you monitor trends and tweak your own content for better performance:

• ✅ TikTok Viewer: View TikTok content anonymously and explore trending tutorials in real time.

• ✅ Urlebird: Analyze TikTok user profiles, trending sounds, and hashtag performance.

• ✅ TikcoTech: A great tool for tracking tutorial content and understanding what strategies top creators are using.

• ✅ TikTok Profile Viewer: Keep an eye on competitor accounts without logging in.

These tools are a goldmine for reverse-engineering viral tutorial strategies.

Monetizing Your TikTok Tutorials

Tutorial creators are making real money on TikTok in 2024. Here's how:

• TikTok Creator Fund & Pulse Program

Earn money based on video views and engagement.

• TikTok Shop

If you teach a beauty routine, link to the exact products. This is huge in skincare, tech, and fashion tutorials.

• Affiliate Marketing

Share your Amazon storefront or affiliate links for the tools you use in your tutorials.

• Brand Collaborations

Brands love tutorial creators because they make content that feels useful, not salesy.

Conclusion

TikTok tutorials are more than just a trend—they're the future of content on the platform. People want fast, actionable tips, and creators who deliver them consistently are building big audiences and real income streams. Whether you're teaching how to frost a cake, organize your desk, or create your first dropshipping store, how-to content is the best way to provide value and grow.

Stay ahead of the curve with analytics tools like Tikcotech and Urlebird, and start building your own how-to content empire today.

Frequently Asked Questions (FAQs)

1. Why are tutorials so popular on TikTok?

They deliver fast, useful info in a fun and easy-to-watch format, perfect for TikTok’s short attention span.

2. What’s the best type of tutorial for TikTok?

Anything visual and value-packed—beauty, food, DIY, and tech tips are especially hot in 2024.

3. How can I find trending tutorials?

Use tools like Urlebird and TikcoTech to spot high-performing content across different niches.

4. Do TikTok tutorials get more engagement?

Yes, because they’re shareable, saveable, and often get rewatched, boosting algorithm performance.

5. Can I earn money by making tutorials on TikTok?

Absolutely! Through the Creator Fund, TikTok Shop, affiliate links, and sponsorships.

6. Do I need to show my face in tutorials?

Not always. Many successful tutorials only show hands or screen recordings.

7. What’s a good length for a TikTok tutorial?

Anywhere from 15 seconds to 3 minutes—depends on the topic. Keep it concise and clear.

8. How do I make my tutorials stand out?

Use clean editing, catchy hooks, quality lighting, and step-by-step captions to boost clarity and retention.

9. Should I use hashtags in tutorial videos?

Yes! Include relevant hashtags like #HowTo, #Tutorial, #LearnOnTikTok to improve discoverability.

10. Can I view popular tutorial accounts anonymously?

Yes, platforms like TikTok Profile Viewer let you explore creators without logging in.