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Title Vietnam Meat Market Size, Share, Top Companies, Forecast 2025-2033
Category Business --> Food and Related
Meta Keywords vietnam meat market
Owner Imarc
Description

Vietnam Meat Market Overview

Base Year: 2024

Historical Years: 2019-2024

Forecast Years: 2025-2033

Market Size in 2024: USD 5.7 Billion

Market Forecast in 2033: USD 8.7 Billion

Market Growth Rate (2025-33): 4.78%

Vietnam meat market size is projected to exhibit a growth rate (CAGR) of 4.78% during 2025-2033. The increasing income levels, rapid urbanization, changing dietary preferences, rapid economic growth in the foodservice industry, increasing global trade agreements, and rising health and nutrition awareness represent some of the key factors driving the market.

For an in-depth analysis, you can refer sample copy of the report: https://www.imarcgroup.com/vietnam-meat-market/requestsample

Vietnam Meat Market Trends and Drivers:

A permanent shift in consumption patterns has developed in the Vietnamese meat market, driven by a growing middle class who have more disposable income and who are more aware of health aspects with increased concern for quality, safety and nutrition rather than just bulk purchasing. Consumers now seek products delivered with health attributes. Examples of attributes include farm-to-table, antibiotic-free, no added growth hormones, and health benefits such as lean cuts of meat or cuts of meat that are high in omega-3 fatty acids. It is not a fad. These qualities reflect on how consumers build relationships with food products and companies, and as urban lifestyles change, consumers increasingly seek value-added processed meats such as pre-marinated, ready-to-cook, and other convenience products. At the same time, modern formats near supermarkets are emerging as important new market channels for these products. Therefore, suppliers face an additional cost and quality challenge. However, those who are investing in good supply chain transparency, cold chain logistics, and easy-to-read labeling that can be trusted and verified, are gaining market share and price premiums. The pressure is certainly on the rest of the industry to rethink their sourcing and marketing strategy to respond.

The market is also undergoing a restructuring, in which consolidation and modernization are displacing the previous generations' fragmentation in response to shared food safety and cost issues. The industry has shifted from mainly household-scale farms to a greater number of large-scale and industrial animal farming units, many with a greater level of integration. These are large integrated businesses that include all stages of production including parent stock, feed mills, farms, slaughter houses and distribution. Vertical integration is important for tight biosecurity controls, for product quality and as a buffer against disruption and price volatility to production caused by serious diseases such as African Swine Fever that have in the past decimated production. In addition, technology is being adopted at a rapid pace, from automatic environmental control and data-centric health monitoring systems to AI-powered feed optimization systems, all to increase production and welfare, not only to scale, but also to meet consumer demand for safety and traceability and more generally to make the supply chain more resilient, more transparent and more efficient to meet the standards of domestic, as well as eventual export, consumers.

While global per capita meat consumption continues to rise, a transition in the customary meat industry towards alternative proteins is underway, driven by sustainability, animal welfare, protein security, and consumer health concerns. The RSN sector is well positioned to capitalize on the growing consumer interest in plant-based meat alternatives, albeit from a small base limited to urban markets such as Ho Chi Minh City and Hanoi, where it has gained traction with more flexitarians and the younger, more globally-minded demographics. More importantly, in addition to government efforts, private industry is investing meaningful amounts of money into cell-cultivated meat with the goal of making Vietnam a leader in newer, more futuristic novel food technology in the region. With important government support for r&d and backing by the venture capital industry, several cultivated pork and cultivated poultry startups are making progress on the technology, while also experimenting with local food culture. Investment in these alternative proteins is an important diversification for the livestock industry to reduce dependence on imported animal feed, the resource intensity of livestock production, and develop sustainable protein supply for the future.

Vietnam Meat Market Industry Segmentation:

Product Insights:

  • Chicken
  • Pork
  • Frog
  • Duck
  • Mutton

Type Insights:

  • Raw
  • Processed

Distribution Channel Insights:

  • Departmental Stores
  • Specialty Stores
  • Hypermarket/ Supermarket
  • Online Sales Channel
  • Others

Regional Insights:

  • Northern Vietnam
  • Central Vietnam
  • Southern Vietnam

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Request Customization: https://www.imarcgroup.com/request?type=report&id=14854&flag=E

Key highlights of the Report:

  • Market Performance (2019-2024)
  • Market Outlook (2025-2033)
  • COVID-19 Impact on the Market
  • Porter’s Five Forces Analysis
  • Strategic Recommendations
  • Historical, Current and Future Market Trends
  • Market Drivers and Success Factors
  • SWOT Analysis
  • Structure of the Market
  • Value Chain Analysis
  • Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

About Us:

IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

Contact Us:  

IMARC Group 

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Email: sales@imarcgroup.com 

Tel No:(D) +91 120 433 0800 

United States: +1-201971-6302