| The 3 E’s Behind Customer Loyalty |
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| Learn the 3 E’s behind customer loyalty. It’s important for customers to admire your brand in order to be loyal to it so brands need to know how to make customers trust, love and respect your brand.Research has shown that brands with high custome |
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| Recruiting and Retaining Employees Through the Great Resignation |
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| Find out what you need to do to keep the employees you have and hire the employees you need through the Great Resignation. The pandemic forced many to reevaluate their lives, whether personal or professional. There are a few things that executives sh |
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| Think of Our Physical Spaces Like Our Digital Spaces |
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| Exploring the ways in which online spaces can be made to mimic offline spaces in order to keep people safe. Online spaces can reflect real cities in many ways. There is ugliness that no one will treat, there is anger that people will take out on each |
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| Why Technology Isn’t Enough to Establish Remote Work |
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| UCLA Anderson’s Christopher Erickson and Loyola University Chicago’s Peter Norlander published a paper in the Industrial Relations Journal that explains why technology isn’t enough to establish remote work. A lot more is required.It’s true th |
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| How to Market Your Brand in 2022 |
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| The success and viability of a business is exponentially determined by its outreach and its connection with its consumer base, at large. This is precisely why marketing functions as the single-most crucial factor that regulates and impacts the overal |
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| The Sharing Economy and the Greater Economy |
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| UCLA Anderson’s Marvin Lieberman, along with Colorado State’s Gideon D. Markman, Ohio State’s Michael Leiblein, Hong Kong Baptist University’s Li-Qun Wei and the University of International Business and Economics’ Yonggui Wang, think that t |
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